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Know what people keep saying without reading every row

Stop guessing what's in your data. Upload reviews, tickets, or survey responses and get the recurring themes, with real examples to back them up.

Not a summary. Not a chatbot. Structured themes from your actual data.

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Sound familiar?

You have the responses. You just can't read all of them.

UX Researchers

Survey responses

Reading 5,000 rows by hand

Drop a CSV of open-ended responses and get labeled themes in minutes, not days of manual coding.

3,200 responses → 8 themes, 2 min

Product Managers

Feature requests

Guessing which requests matter most

See exactly which asks repeat, backed by real quotes, so you ship what users actually need.

1,847 requests → 6 priorities, ranked

Marketers

Reviews & NPS

Manually tagging sentiment drivers

Uncover the exact words behind praise and objections, so you write copy that resonates and fix what repels.

4,100 reviews → 5 sentiment drivers

Customer Success

Support tickets

Firefighting the same issues on repeat

Spot recurring issue themes early, before they snowball into churn you didn't see coming.

6,500 tickets → 12 issue themes

How it works

Files are processed and never stored
Interactive demo, give it a try

Try a demo dataset

This is a prebuilt example. Your results will vary.

What you get from one upload

Upload a CSV or Excel file. Apercu turns messy rows into ranked themes, real examples, and next steps.

Theme Breakdown
82 responses · 6 themes found
Onboarding confusion
28%
23
Missing integrations
22%
18
Pricing questions
17%
14
Mobile app requests
14%
11
Export issues
10%
8
Other
9%
7

Ranked themes

Every topic that came up, sorted by how often. See what matters most at a glance.

Onboarding confusion
23 responses · 28%
1The setup flow is not clear - I didn't know which step came next.
2Too many options at once. I wasn't sure where to start.
3First login was confusing. Where's the dashboard?
4Had to watch a video just to understand the basics.
5Took me 20 minutes to upload my first file.

Original examples

Click any theme to read the actual responses behind it. Verify the result, build confidence.

Insights Summary
AI-generated analysis
📋 Summary

Most friction is in setup, not the product. Users are confused during onboarding but satisfied once they reach their first result.

🔍 Key Finding

Integration requests are the second largest theme: Zapier and Slack appear in 14 of 18 responses.

Insights summary

A plain-English read of what the data is saying: what's broken, what's working, what stands out.

Recommended Actions
Based on theme patterns
1

Simplify the onboarding checklist

High
2

Add Zapier and Slack integrations

High
3

Create a pricing FAQ page

Medium
4

Publish a mobile app roadmap

Low

Recommended next steps

Concrete priorities drawn from the patterns in your data. Move from analysis to action fast.

Share Results
Export reports and data
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Excel
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For integrations
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PDF Report
For stakeholders

Shareable exports

CSV or Excel for analysis, JSON for integrations, PDF for stakeholders. All from the same run.

Why not just use ChatGPT?

A summary isn't analysis. Structure is.

ChatGPT gives you a paragraph. Apercu gives you organized themes with exact counts, real source entries, and a report you can act on. (We can give you that paragraph too, if you'd like.)

ChatGPT

Paste text, get a summary

Summary only

Here’s a summary of the product review themes I found:

1. Material quality — reviewers noted fraying, loose stitching, and build quality issues after minimal use.

2. Sizing inconsistency — customers report items run small or differ from the size guide.

3. Delivery experience — most reviewers were happy with how quickly orders arrived.

Overall, sentiment is mixed. The main area for improvement is product quality, while logistics received generally positive feedback.

Apercu

Upload a file, get structured themes

Interactive
Sample entriesTheme
Material feels cheap, started fraying after 2 weeksMaterial quality and durability
Ordered large but fits like medium, very inconsistentSizing and fit inconsistencies
Package stuck in transit for 10 days, no updatesShipping delays and tracking accuracy
Box arrived crushed, product was damaged insidePackaging damage on arrival

Click any theme to filter entries

What ChatGPT can't give you
Counts and % per theme
Original entries per theme
Handles 10,000+ rows
Exportable report
Reproducible every run

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Explorer

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5 analyses/mo

  • Up to 2,500 rows per analysis
  • Up to 10 themes
  • Broad & balanced theme detail
  • JSON export
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Best value

Analyst

Ideal for analysts running regular reports

$14.99/mo

40 analyses/mo

  • Up to 50,000 rows per analysis
  • Up to 50 themes
  • All theme detail options + custom
  • JSON, CSV, Excel & PDF export
  • Top-up credit packs
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Pro

Built for teams and high-volume workloads

$39.99/mo

150 analyses/mo

  • Up to 100,000 rows per analysis
  • Up to 100 themes
  • All theme detail options + custom
  • JSON, CSV, Excel & PDF export
  • Top-up credit packs
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Need more analyses? Top-up packs start at $4.99 on paid plans.

Questions we get a lot

You already have the data.
See what it's telling you.

Upload a CSV or Excel file and get organized themes in minutes. Free to start, no credit card required.